Target Alters DEI Initiatives Amid Trump's Executive Order Mandates

By: Darius Kingsley Jan, 25 2025

In response to President Trump's executive order, Target is modifying its approach to diversity, equity, and inclusion initiatives. While the company is concluding existing DEI goals and winding down its Racial Equity Action and Change initiatives by 2025, it remains committed to fostering a sense of belonging. The rearrangement includes halting diversity-specific surveys and revamping supplier strategies to emphasize broader inclusion, including a focus on small businesses.

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